So, why does Instagram matter in your business? I'm gonna tell you why. Because, you've got to understand the why before you're going to be willing to go through the challenge of learning it.
Because, there is a learning curve; it is going to feel uncomfortable. You're not going to get it right, right out of the gates. Even if you have people helping you along the way, there is just still a learning curve. And, actually, the biggest learning curve is going to be you learning how to overcome yourself.
But, before we get into that whole thing of overcoming yourself, let's talk about why Instagram matters in YOUR business.